Saturday, August 14, 2010

Week 4: Journal 1

Online Business Model Video: "Gil and Frank Discuss Business Models"

It was a very informative Video where different type of Online business model were discussed. I work for RealNetworks and our main business is online digital music and online games. and our media platform is RealPlayer. Our business model is Subscription based for music via Rhapsody and games through gamehouse.com. in our model we give access to unlimited music access with a fixed monthly cost.

One of the interesting topic that was discussed on the video was the advertising on the youtube. Recently Google has started adding the 15 second advertisement before a video can start, this is new but people got used to seeing video directly without any advertisement this creates little bit of user frustration similar to what was explained in the video where companies provide their free service in the beginning and latter they change their model.


MANAGING THE DIGITAL ENTERPRISE > BUSINESS MODELS ON THE WEB

s. The article has explained in detail the different type of online business models. Manufacturer (Direct). I also found an interesting video in youtube regarding the Online business model, I just wanted to share it in this blog. Another important concept explained in the article is about Auctions, The Web has popularized the auction model and broadened its applicability to a wide array of goods and services, eBay is one of the solid example which allows the common users to participate in the Auction


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